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131: Who you trust

131-trustme

Why do you listen to the friends / celebrities / gurus / family that you do?

Show notes and links:
Why We Love Gurus (Newsweek)
Updated FCC Guidance Puts Social Media Marketers on Notice (Cyber Alert)
Scott Disick Accidentally Pastes Caption Instructions Into His Sponsored Instagram Post (X17)
Love It Or Hate It: Influencer Marketing Works (Forbes)
Men Spend More Than Women on Purchases From Social Media Recommendations, Ads [STUDY] (AdWe